How to Find Funding for Events in Olds, Alberta

May 30 23:36 2023
How to Find Funding for Events in Olds, Alberta

Planning and organizing events in Olds, Alberta requires careful consideration of various factors, and one crucial aspect is securing adequate funding. Here’s everything you need to know about securing tourism funding in Olds, including where and how to apply, and how the funds can be utilized to make your event a resounding success.

Discover West Tourism offers ongoing funding in the town of Olds for local events and initiatives that promote tourism in this agricultural college town. Previous local events sponsored by Discover West have included the Olds Regional Exhibition, a pillar of this rural town’s community events since 1894. 

We’re dedicated to supporting travel experiences in Olds and throughout the vast landscapes of western Canada. Each year, Alberta and British Columbia see millions of tourists, and our mission is to ensure that exploring the rural marvels of these regions becomes a staple of touring the great white north. 

Olds embodies the true essence of Alberta, embodying the warm hospitality that the region is renowned for. Visitors to Olds can enjoy an authentically rural experience – and we’re committed to making that happen.

Why Apply for Funding?

Securing funding for your event brings a multitude of benefits. By securing funding for local events and initiatives, you contribute to the growth of local tourism, and in turn, the local economy. Additionally, you receive increased brand exposure as your brand or initiative becomes associated with events enjoyed by your community. 

How to Apply for Funding:

To apply for tourism funding, navigate to the “Request Funding” section. Here, you will find detailed information about the available programs, application procedures, and contact information for any inquiries you may have.

How Funding Can Be Used:

Discover West Tourism’s funding can be used in various ways relating to the travel and tourism industry in Olds. Discover West is equipped to provide funding for different types of initiatives, including:


Help us bring communities together with the power of organized sport. Host exciting tournaments and join the Discover West Tourism team.


Memorable events deserve easy discovery. Let us fund your event as the talk of the town.


Has the cost of tourism marketing stunted your advertising opportunities? Join our sponsored marketing campaigns as a Discover West partner.

Before filling out your application for funding, make sure to choose the initiative that best suits your needs, or clearly communicate your idea in your message if it’s not listed.

We’ve also supported Olds tourism by sponsoring events like the Olds Regional Exhibition, and Oldstoberfest, the world’s only Bavarian Rodeo. We’ve also sponsored local sporting events that promote community engagement – including the Olds Grizzly’s Bantam AA Classic, hosted by the Pomeroy Inn & Suites at Olds College.

Funding can also be used to support a variety of other areas such as covering event infrastructure fees, allocating funds for marketing purposes, investing in event amenities, and much more. 

For more information on accessing funding for your event or initiative in Kananaskis, feel free to contact Discover West Tourism.

Media Contact
Company Name: Discover West Tourism
Email: Send Email
Phone: 403-591-7711
Country: Canada

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