Gravesend, UK – May 22, 2025 – In an industry saturated with promises and fleeting trends, Mila Foy emerges as a bold disruptor, set to redefine the future of beauty. The brand officially announces the launch of its groundbreaking product line, a collection that blends cutting-edge innovation with nature’s most potent ingredients, powered by a proprietary process designed to outperform traditional beauty formulations.

Already quietly circulating among celebrities, athletes, and beauty insiders ahead of its official release, Mila Foy is being praised as one of the most exciting new names in high-performance, ethical skincare and fragrance.

Key Differentiators:

• Celebrity-loved, viral formulations already in demand pre-launch
• Heat-activated, skin-compatible fragrance technology
• High-performance ingredients sourced sustainably from rare botanicals
• Accepts cryptocurrency payments for a seamless, modern luxury experience
• Exploring AI-powered personalization for smarter, skin-compatible beauty rituals
• A brand born from personal adversity, now transforming communities

Flagship Products

Nya Balm 4-in-1

A world-first, heat-activated fragrance glaze that transforms sweat into your own signature aroma, conditions skin and hair, and extends fragrance longevity. It doubles as a sports balm, sauna balm, skin conditioner, and hair protector a true multi-sensory hero product.

Hair Follicle Stimulator

Crafted from rare, aged hybrid Tunisian rosemary strains and high-grade Honduran Batana oil, this formula is made in small batches and backed by extensive testimonials and powerful before-and-after results.

Skin Fragrance Oil

Formulated using the highest-grade perfumery techniques, this oil is designed to work with your body’s chemistry for a long-lasting, pheromonal fragrance experience.

Botanical Bath Tea Bags

A fusion of aromatherapy, mood therapy, and skin nourishment designed to lift your spirit and transform bath time into a self-care sanctuary.

Social Proof & Viral Momentum

With whispers of the Nya Balm already making waves backstage at fashion shows, private members’ clubs, and elite gyms, Mila Foy’s hero products have sparked viral curiosity. Waitlists are forming across major beauty forums, while influencer and celebrity endorsements including high-profile names such as rapper Wale and footballer Wilfried Zaha are quietly fueling its cult status. These tastemakers, alongside a diverse group of insiders from fashion, wellness, and beauty industries, are helping cement Mila Foy’s reputation as a must-have for those seeking performance-driven, ethical beauty.

The Story Behind the Brand

Founded in 2015 by a visionary entrepreneur who was orphaned at just 14, Mila Foy was born from a legacy that began in the kitchen, where he and his mother experimented with cosmetics, a passion that’s been passed down through generations. That passion evolved into a years-long commitment to developing products that not only work but truly transform.

“Mila Foy is more than a brand. Our products are so effective we give out free samples with confidence. We have an abundance of testimonials and before-and-after photos to back them up.” — Founder, Mila Foy

Beauty That Gives Back

Community Impact

Committed to social responsibility, Mila Foy’s charity initiatives focus on providing skills, training, and opportunities to both disadvantaged individuals and everyday people—fostering real, lasting community growth and empowerment through beauty.

Modern Payments and Intelligent Beauty for a Modern Audience

In line with its innovative ethos, Mila Foy also accepts cryptocurrency payments, ensuring accessibility for a global, digitally empowered customer base seeking modern, seamless luxury experiences. The brand is also exploring the integration of AI technology to further personalize beauty rituals and formulations, offering customers smarter, skin-compatible solutions tailored to their unique body chemistry and lifestyle.

About Mila Foy

Founded in London in 2015, Mila Foy is a trailblazing cosmetics brand dedicated to high-performance, ethical beauty innovations. Combining nature’s most potent ingredients with proprietary technology, Mila Foy products deliver transformative results that resonate with both beauty insiders and everyday consumers.

For Media Inquiries, Samples or Interviews:

Dee Foy

[email protected]

+44 7351 073039

London, UK

Instagram: [@milafoyltd]

TikTok: [@milafoyltd]

Milafoy.com

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